For this photographic series pedestrians were asked for participation, placed in front of advertising boxes and photographed. In doing so the advertisements could throw a unique glow onto the pedestrians’ faces which combined with the nocturnal darkness renders them nearly unrecognisable. The subjects of the city create in the light of the advertising boxes a new form of anti-advertisement which grants the glint of the silhouette a new representation. The protagonists find protection in the shine of the box and their features are often only felt in a rudimentary way. An identification seems almost impossible but the individual streaks of shadows and details shed light on the personal facets of the individual.
|Photo Location:||Vienna, Austria|
|Copyright:||© Mateusz Wiglinzki|